We are not a family, we are a collective.

Your family is your family. To say we are is insincere. We are a collective of individuals who share common beliefs around what is good & what is important. That’s what unites us and allows us to build real relationships within the team.

Prepare & regularly get uncomfortable.

We’re constantly making decisions with minimal information, not enough time, not enough experience etc. That’s the nature of what we do & we accept the risks of that.

KOHO will be the summation of those collective decisions & being prepared is the best way to improve our odds of being right.

Build first.

We are here to build; build a team, build a product, build our character, build our craft.

We are not here to delegate, manage, outsource etc. The world has enough of that. If you’re at KOHO, you’re here to build.

Solve for your growth and trust the team.

Working at KOHO is a mutual privilege. We’re lucky to have you work here and you’re lucky to have work you care about. We’ll need to honour that trust so we don’t get bogged down in clunky systems and processes.

If you don’t feel like you’re growing, bring it to us & we’ll help.

Acknowledge we’re all talented & support each other.

Disagreements are healthy & need to be de-stigmatized. Everyone here is smart and arrived at their opinion for good reason so don’t be afraid to challenge opinions in order to better understand one another and make better decisions. Once a decision is made, we all row the same direction.

Use technology to amplify our humanity.

Technology is not a substitute for connection. We’re emotional creatures and what we build is an extension of who we are as people.

Act with conviction & understand being misunderstood is the price of opportunity.

Accept that for most people this is an inherently foolish endeavour. Challenging the big banks isn’t rational, but if you see what we see, the path we’re on is inevitable. The opportunity only exists because most people don’t know that yet.

Work hard and go fast.

The opportunity we have is limited. We have competitors that are 1000x bigger than us.
Our only advantage is that we can go faster than them.

Provide equality of opportunity and proactively create a space everyone can thrive.

We’re all entitled to the same opportunity to prove our merit. We will proactively create a space that fosters open dialogue, welcomes diversity of thought and opposes groundless bias.

Fill the reservoir.

We will experience bad days, bad ideas and bad luck. In those times, we’ll need to rely on the reservoir of trust, respect, shared experience and fun. Choose to fill the reservoir.

Repeat our values often, live them everyday & share in their evolution.

You’re part of what we’re becoming. You should help shape our future. As our company evolves, so should our values.